Marvin Davis, The Turnaround Formula CD9 - 1h 1m 17s

Tracks & Durations

1. Basic Truth No 1,2,3,4	7:25
2. Discovering What the Customer Needs	7:18
3. Some Questions to Ask	5:53
4. Using Public Literature and Competition	5:04
5. Exploring New Markets	7:33
6. Surveys	3:06
7. The Best Salesman in the Company	2:51
8. The Power of Focus Groups	5:48
9. The Sales Force	4:39
10. Incentives	3:25
11. Establishing the Ultimate End User	8:08

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